Category: News

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Cooking up social with John Claybrooks

John Claybrooks, CSX, Director, Brand, Digital Media & Marketing Communications, is no average speaker and his venue on Tuesday morning was no average setting. The cafeteria proved to offer a key metaphorical backdrop to Claybrook’s dominant piece of advice when it comes to social media – cook up something new, experiment with different flavors of Read More…

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Highlights from “Data Driven Brand Building” with Jaguars’ Steve Ziff

He was quick talking, enthusiastic, and very informative. Self-confessed left-brained Steve Ziff, VP of Jacksonville Jaguars Marketing and Digital Media, shared many of his insights with us last Tuesday morning. Here are a few highlights: 1. The marketing team supports the sales team. Everything they do is with the intention to generate leads. 2. It Read More…

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Re-Imagining the Symphony: A Recap

Peter Gladstone, Vice President of Marketing for the Jacksonville Symphony, and Creative Director David Bonner joined us Wednesday morning. If you were not able to join us, here are a few highlights from this great presentation. When Peter Gladstone came to Jacksonville, he was assigned the task of re-branding our symphony. This was no small Read More…

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Making Golf Fun: A Morning with Skratch TV’s D.J Piehowski

  We were treated to a great presentation yesterday by PGA Golf Tour’s Skratch TV’s Director of Content D.J. Piehowski. First, off, D.J. told as that the PGA Golf tour has become a “social first organization”. There is no longer a separate department for social media. Every producer and department is in charge of social. Read More…

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Meet Our Sponsor: Advantage Business Magazine

As a way to express our appreciation to our sponsors and members, we are going to start featuring them here on our website (which we will then share on social media). Today we are happy to introduce our sponsor Advantage B2B, the publisher of Advantage Business Magazine. What does your business do or offer? We Read More…

Highlights from the Power of Disruptive Marketing

For those of us who were fortunate enough to attend JAMA’s breakfast event yesterday at the MOSH, we were treated to a great talk from Southeastern Grocer’s CMO, Sharry Cramond. If you were not able to make it, here are some highlights of her  information packed presentation. We must learn how to cut through the Read More…

Jacksonville Marketing Networker

JAMA’s 2016-2017 Board of Directors

JAMA’s 2016-2017 Board of Directors have been elected. Thanks to all parties who have helped make this happen! THIS IS YOUR ORGANIZATION – If you want to be part of the Board or request to be on any committees, please get involved or speak to any of your board members at any time. Thank you Read More…

Jacksonville Marketing Networker

So you want to be a JAMA volunteer…

Whether you are new to marketing, looking to make local connections or an established veteran ready to give back, volunteering with the Jacksonville Chapter of the American Marketing Association (JAMA) provides many enriching and fun opportunities to be involved. It is NOT required that you are an active member of the national AMA chapter to Read More…