Tag: Marketing

2160_New Banner_Agency_March_2017

How agencies navigate the ever changing marketing landscape

Join us on March 28th for a panel session featuring speakers from top Jacksonville agencies. Learn how the panelists utilize talent strategies, technology solutions and trust to navigate the ever-changing, disruptive landscape of today’s industry. Note: We will be collecting questions for our panelists on our Facebook page. Panelists: Diane Brunet-García, Partner, Brunet-García | @dianebrunet | @brunetgarcia With 30 Read More…

steve Ziff1

Highlights from “Data Driven Brand Building” with Jaguars’ Steve Ziff

He was quick talking, enthusiastic, and very informative. Self-confessed left-brained Steve Ziff, VP of Jacksonville Jaguars Marketing and Digital Media, shared many of his insights with us last Tuesday morning. Here are a few highlights: 1. The marketing team supports the sales team. Everything they do is with the intention to generate leads. 2. It Read More…

jaxnight

How Do We Market Jacksonville? A Recap

We had a great conversation last Thursday morning about how to best market Jacksonville. Half of the people in the room were from Jacksonville and the other half were not. We all had one thing in common: we all love our city but agreed that there is work to be done on how to best Read More…

symphony-2

Re-Imagining the Symphony: A Recap

Peter Gladstone, Vice President of Marketing for the Jacksonville Symphony, and Creative Director David Bonner joined us Wednesday morning. If you were not able to join us, here are a few highlights from this great presentation. When Peter Gladstone came to Jacksonville, he was assigned the task of re-branding our symphony. This was no small Read More…

pga1

Making Golf Fun: A Morning with Skratch TV’s D.J Piehowski

  We were treated to a great presentation yesterday by PGA Golf Tour’s Skratch TV’s Director of Content D.J. Piehowski. First, off, D.J. told as that the PGA Golf tour has become a “social first organization”. There is no longer a separate department for social media. Every producer and department is in charge of social. Read More…

biz advantage magazine

Meet Our Sponsor: Advantage Business Magazine

As a way to express our appreciation to our sponsors and members, we are going to start featuring them here on our website (which we will then share on social media). Today we are happy to introduce our sponsor Advantage B2B, the publisher of Advantage Business Magazine. What does your business do or offer? We Read More…

Ken Babby on stage by banner

Creating a Great Fan Experience: A Morning With Ken Babby

I was running late this morning. I showed up just as the networking and breakfast portion of our event was wrapping up; right before the program was to begin. I wasn’t in the room  a minute before I was greeted with a warm smile and firm handshake and realized I was being greeted by our Read More…

AlCosta

“How did we get to this place of disconnectedness”? asks Al Perkins of Costa Sunglasses

Yesterday morning, Al Perkinson, VP of Costa Sunglasses was our guest speaker. For those of us in attendance, we greatly enjoyed and benefited from his presentation: “Growing Your Brand Through Community Based Marketing”. If you were not able to attend, we don’t want you to be left out. Here are a few key highlights for Read More…

Jacksonville Marketing Networker

So you want to be a JAMA volunteer…

Whether you are new to marketing, looking to make local connections or an established veteran ready to give back, volunteering with the Jacksonville Chapter of the American Marketing Association (JAMA) provides many enriching and fun opportunities to be involved. It is NOT required that you are an active member of the national AMA chapter to Read More…