March 19th – A 7-Step Strategic Framework for Measuring and Reporting Corporate Communications and Marketing Read More…
Inviting Consumers into Your Brand Culture
Friday, Dec. 11th at 12 pm, Torlando Hakes, Director of Business Development for Periodic, will be speaking on the importance of inviting consumers into your brand culture. Read More…
Alphabet Soup 2020
Unfortunately, ABC Soup 2020 will have to be canceled. Due to unforeseen circumstances, we will not be able to put on the event that we wanted. To everyone who has purchased a ticket and planned on attending, we would like to thank you so much. All who have purchased tickets will receive a full refund via Eventbrite. Thank you again to everyone for your support, stay safe, and we will return next year! Read More…
Marketing Strategies for Community Change
Navigating the professional world of fundraising can be difficult, but you aren’t alone. Learn the ins-and-outs of donor engagement, productizing community solutions, and the power of partnerships. Join us Friday, October 30, at 12 pm as Sarah Henderson, Director of Marketing and Communications at United Way of Northeast Florida guides us through these topics. Read More…
Content is Kween
Communications and marketing teams spend a lot of time developing ideas and pursuing content. Often this can occur in silos and reduce the amount of mileage you can get from content you’ve spent hours on. We’ll provide ideas and examples in creating content to use and repurpose for multiple mediums. Learn how to get the most from thinking creatively and collaborating as a team. Read More…
Let’s Learn About Social Media Tactics Together
Speaker: Angel Garten, Manager, Digital Strategy, 20 Twenty Creative Bio: After launching her career as a graphic designer, Angel uncovered her passion for digital strategy through her extensive freelance efforts. She now enjoys crafting brand identities for a wide range of clients and offers marketing consultancy services for multiple media figures in the games and Read More…
Lets Learn About Time Management.
Scrum is an agile time and priority management discipline that Rayonier communication group applies to their daily processes to ensure successful and trackable marketing communication. Alejandro Barbero Director Strategic Development & Communications Alejandro is a bold, creative thinker well-versed in growing business through thoughtful campaigns that require the trust of top executives. Twenty years of Read More…
May “Food for Thought” Speaker: Alejandro Barbero
Photo: L. Chris Kennelly, Incoming AMA Jacksonville President for the upcoming 2019-20 fiscal year; R. Alejandro Barbero Alejandro Barbero, Rayonier Director of Strategic Development and Communication is a bold thinker who knows how to get things done. Twenty years of global experience has afforded him many opportunities to simplify complex ideas, ensuring they are well-crafted and Read More…
Cooking up social with John Claybrooks
John Claybrooks, CSX, Director, Brand, Digital Media & Marketing Communications, is no average speaker and his venue on Tuesday morning was no average setting. The cafeteria proved to offer a key metaphorical backdrop to Claybrook’s dominant piece of advice when it comes to social media – cook up something new, experiment with different flavors of Read More…
Highlights from “Data Driven Brand Building” with Jaguars’ Steve Ziff
He was quick talking, enthusiastic, and very informative. Self-confessed left-brained Steve Ziff, VP of Jacksonville Jaguars Marketing and Digital Media, shared many of his insights with us last Tuesday morning. Here are a few highlights: 1. The marketing team supports the sales team. Everything they do is with the intention to generate leads. 2. It Read More…
How Do We Market Jacksonville? A Recap
We had a great conversation last Thursday morning about how to best market Jacksonville. Half of the people in the room were from Jacksonville and the other half were not. We all had one thing in common: we all love our city but agreed that there is work to be done on how to best Read More…